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Why #DIGITIZE?
As a small business or professional.
The short answer? To reach a wider audience, increase sales and stay ahead of the competition. The long answer?
Let's break it down.
It could be the fact that over 5 billion people were online today...
...and 2.14 billion people shop online.
Where commerce used to be about meeting the local client, now the market is global. As we have moved to a more globalized society, the internet has helped businesses reach markets unheard of.
According to Google, 70% of online consumers are more likely to support small businesses that have an online presence and 80% of customers use the internet to search for a product or service before purchasing.
Now with the advent of social media, how we purchase products and market them, the potential is infinite.
According to Epsilon, this year TikTok suppassed Google as the most popular web domain ending Google's 15-year streak. 40% of Gen-Z searchers turn to TikTok before Google.
Now what does this
mean for your business?
At Metier Digi we look at things holistically and strategically.
It means that your business should rethink its SEO strategy to be TikTok conscience.
It means being present on TikTok with regular fresh content.
The algorithm favors accounts who regularly post so having media at your disposal consistently is the difference between cutting yourself short and not.
It means developing a strong impieties on short-form, visually driven story telling through video.
Take a private practice, for example. Prevention is better than cure and there is plenty of virality in health advise and vitality life hacks. Having a constant stream of relevant quality content posted with this theme is how you can increase your engagement and how more people can come to your clinic. Tag your private practice in a viral post? In a second, you are golden!
It means potentially getting into contact with influencers and leveraging influencer marketing.
MetierDigi is not just a website development, social media management and graphic design, but its about optimising your business potential.
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